Seo Training courses in Lahore Pakistan| Burraq IT Solutions

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Seo Training courses in Lahore
















SEO stands for "search engine optimization". Simply put, it's the process of improving your website to increase its visibility when people search for products or services related to your business on Google, Bing and other search engines. The better your website ranks in search results, the more likely you are to gain attention and attract potential and existing customers to your business.

How does SEO work?

Search engines such as Google and Bing use robots to crawl web pages, move from site to site, collect information about those pages and index them. Imagine an index as a huge library where a librarian can pull up a book (or a web page) to help you find exactly what you are looking for at the time. Algorithms further analyses the pages in the index, taking into account hundreds of ranking factors or signals, to determine the order of pages that should appear in search results for a given query.

Library analogy

In our library analogy, the librarian has read every book in the library and can tell you exactly where to find the answers to your questions. Our SEO success factors can be seen as proxies for aspects of user experience. This is how search engines accurately assess how well a website or web page can give the searcher what they are looking for.

SEO experts

Unlike paid search ads, you can't pay search engines to get higher positions in organic search, which means SEO experts have to get involved. That’s where we come in. Our periodic table of SEO factors breaks down the factors into six main categories, and rates each one according to its overall importance to SEO optimization. For example, content quality and keyword research are key factors for content optimization, while crawl ability and speed are important factors for website architecture.

SEO Periodic Table

The newly updated SEO Periodic Table also lists the toxins that undermine SEO best practice. These are shortcuts or tricks that may have been sufficient to achieve a high ranking in an era when engine techniques were much less sophisticated. And now they can even work for a short time - at least until you're caught.

Why is SEO important for marketing?

SEO is an essential part of digital marketing because people make trillions of searches every year, often with a commercial purpose - to find information about products and services. Burraq IT solutions Provides Online SEO Courses in Lahore Pakistan. Search is often the main source of digital traffic for brands, complementing other marketing channels. By being more visible and ranking higher in search results than your competitors, you can have a significant impact on your results.

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